Perfect rhymes share the same vowel and consonant sounds following the vowel, as exemplified by “lure” and “secure.” Near rhymes, also known as slant or half rhymes, share some but not all of these sounds, like “tour” and “assure.” Eye rhymes, such as “heure” and “allure,” appear similar in spelling but differ in pronunciation.
Utilizing a variety of rhyming words expands lexical choices, enriching writing and speech. Poetry, lyrics, and even prose can benefit from the musicality and memorability rhyming provides. Historically, rhyme has served mnemonic functions in oral traditions, aiding the preservation of stories and cultural knowledge. Modern applications extend to marketing and advertising, where catchy rhymes enhance brand recall.